When we use KPIs, their impact goes beyond our intention of monitoring our goals and reaching targets. Measures influence people's behaviour and the results of other measures. These influences can be unexpected and undesirable, so we must either mitigate them or choose another measure. ...
A relevant KPI measures direct evidence of your goal. It tells you the degree to which your goal is being achieved. But when you look closer, many KPIs fail to do this. It's because of three mistakes in how we design those KPIs.
Many organisations have a KPI mess: too many useless measures, not enough of the right measures, and little idea of exactly how many measures altogether. This mess is an unnecessary cost, and it’s not that hard to clean it up.
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