Increasing the response rate for your surveys

June 22, 2015 by Stacey Barr

Do you want to improve the validity of your survey-based performance measures? Upping the response rate is one of the ways to do that.

Harvard Business Review posted this article about how attaching a hand-written personalised sticky note to each survey form you send to a recipient can double your response rate:

The Surprising Persuasiveness of a Sticky Note

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