Design is a creative process; it's about making something new or different that hasn't already been made. So, can we really measure design success in any meaningful way? (more…)
This interview with learning expert, Adam Voigt, is a collaboration where we both use the PuMP Measurability Tests technique and Measure Design technique to demonstrate a practical approach for measuring school effectiveness.
Jerry Z. Muller is my new hero. He is author of The Tyranny of Metrics, where he introduces the concept of metric fixation. Basically, metric fixation is when you put the wrong measures to the wrong use for the wrong reasons.
Marketing outreach is essentially sending a message out into a target audience, to attract more people that our organisation or business exists to help. It can be time consuming and expensive, so we want to make sure it’s working. But what do you measure to find that out?
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